BWPrice's Marketing U

Be prepared

Ford Harding has an excellent post entitled "What Does It Mean to Prepare for a Sales Meeting?".  In these trying economic times, his advice is akin to basic blocking and tackling.  For professionals and PSF marketers (who often coach fee-earners), this post is a must-read.  Better yet, send the URL to your professionals.

Photo of the day

This photo, entitled "Stars Forming Region LH 95," is from NASA's Astronomy Picture of the Day site.  I post it to remind me that it is a big universe and that something like Memphis' loss to Kansas last night in the NCAA Basketball Championship isn't so terrible.  Yet, it's pretty tough for folks like me who were born and raised here in Memphis.  Congrats Jayhawks.  Go Tigers.

Explanation from NASA's site: How do stars form? To better understand this complex and chaotic process, astronomers used the Hubble Space Telescope to image in unprecedented detail the star forming region LH 95 in the nearby Large Magellanic Cloud galaxy. Usually only the brightest, bluest, most massive stars in a star forming region are visible, but the above image was taken in such high resolution and in such specific colors that many recently formed stars that are more yellow, more dim, and less massive are also discernable. Also visible in the above scientifically colored image is a blue sheen of diffuse hydrogen gas heated by the young stars, and dark dust created by stars or during supernova explosions. Studying the locations and abundances of lower mass stars in star forming regions and around molecular clouds helps uncover what conditions were present when they formed. LH 95 spans about 150 light years and lies about 160,000 light years away toward the southern constellation of the Swordfish (Dorado).

Online social networking : is anyone doing it?

Larry Bodine has a good article on his blog entitled "Social Networking: Crowded But Silent."  He wrote it for the April 2008 edition of Law Technology News.

The article begins:

What if you gave a party, hundreds of people showed up, but almost nobody talked to each other? That describes the state of social networking for lawyers on sites like LinkedIn, Facebook, MySpace and the new Plaxo Pulse. The masses get the idea, but only the evangelists are using it.

Give it a read if you're interested in how people use (or don't use) social networking tools.