Vickie Sullivan's blog, Tips, Trends, and Tirades for Compelling Experts, pointed to a webinar ROI worksheet created by RallyPoint Webinars.
Webinars are a proven tool for many professionals and professional service firms. I have checked out the ROI worksheet and found it pretty useful. It's a decent way to think about and attempt to measure ROI. You can click here to get the worksheet along with two whitepapers if you want them: "7 Keys to Running a Glitch-Free Webinar," and "Expand Reach, Grow Revenue: The Business Case for Lead Generation Webinars."
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